Using a mix of several synchronous (real-time) and asynchronous (over-time, anytime) virtual tools, all available on the same, comprehensive online collaboration platform, our client hosted a 10-month-long Digital Content Council with 8 headache specialists from across the US.
The client’s main objectives were to:
- Engage headache specialists on a monthly basis to review marketing and patient education resources and drafts asynchronously.
- Leverage a variety of cutting-edge virtual tools to gather targeted and collaborative feedback and insights, while avoiding digital collaboration fatigue.
- Conduct quarterly synchronous meetings to gain group consensus on the materials reviewed.
- Create close relationships with their top key opinion leaders (KOLs) in the process.
To learn more about our client’s approach and the outcomes of this project, download the full customer story below.
About Impetus Digital
Impetus Digital helps life science organizations virtualize their in-person meetings and events through our best-in-class InSite Touchpoints™ and InSite Events™ offerings, delivered with white-glove service and 360° coverage and care. Leveraging our large portfolio of cutting-edge online collaboration tools, clients can seamlessly gather insights from, and collaborate with, internal and external stakeholders. To find out more about Impetus Digital, visit our website, follow us on LinkedIn or Twitter, or book a demo at meetwithimpetus.com